If any of you remember MAD Magazines crazy fold up covers then you will love this advert. The Wonderbra could not be better demonstrated other than on a real pair of breasts. This ad features a cute draw string which brings the boobs together in a very flattering way. It's simple in its design and its interactivity is witty whilst effective.
Wonder Bra, Wonder Ad, wonderful! by Lisa Evans
It's the Star Trek deck minus Dr Spock. The Nissan Terranaut concept is graced with design features reminiscent of
aeronautics, rather than your run off the mill R.V. The interior is more like a station desk rather than a passenger vehicle. With an opaque and transparent roof, the Terranaut focuses on the details that set it in a class of its own. Warning: This is not a vehicle for soccer moms, this is serious! by Bill T
Illuminated dance floors are nothing new. In the seventies they where all the rage, the problem was that dancers flared hot pants would cover the floor panels and kill the effect. Now, flares or not, the illuminated dance floor is back, this time in LED form. Using the latest in pressure sensitive LED technology, these panels are designed to interact with club goers moves as well as D.J's sets. Special plug ins can be downloaded into the D.Js computer equipment allowing an entire set to be pre programmed where the music and lights work together. The panels are not restricted to work only on dance floors and can be fitted to walls, bar tops and Lionel Ritchie's favorite place to dance, ceilings. by Bill T
Style has rarely been a priority in industrial design for the disabled - until now that is. Designed in Hungary, the Kenguru is a car specially designed for wheelchair users. The car's interior space has no front seat, just a space built to house the drivers own wheelchair so all he/she has to do is simply roll in through the extra large car doors and into position. The wheelchair locks into place, within easy reach of the car's controls which are centred around a joystick. It's light years away from the current options for disabled drivers, which involve having to hoist themselves into the driver's seat of standard cars. by Bill T
These days Prada isn’t just a name in fashion. The venerable Italian fashion house has its elegant fingers in several other pies including mobile phones and staging mammoth events.
Last month the label hosted one of the parties of the year in the city of Valencia in Spain to celebrate the America’s Cup. As principal sponsors of one of the participating yachts, Luna Rossa, Prada spared no expense at its lavish VIP do held at the Central Market which is normally home to a buzzing produce market.
The event attracted a slew of local and international celebrities who lapped up the unique ambience – organizers left a lot of the stalls intact including fruit stalls and delis, and guests were invited to sample the produce on offer. One deli housed the event’s DJ, who mixed tunes amid the Parma ham and anchovy tins, while other stalls where converted into mini showcases of Prada accessories; with belts and bags hanging from hooks as if they were pieces of fruit. In one deli stall Prada even displayed its silk turban range.
Dinner was served on a series of intimate dining tables that were scattered through out the venue, giving party goers the feeling that they were at an elegant dinner party. By Laura Demasi.
The little brand blurb that accompanies this new range of luxury motorcycle helmets from Ateliers Ruby is “good looks - for everyday heroes and heroines”. Which is just too cute. So is the story behind them.
Parisian designer Jerome Coste drew on Steve McQueen iconography, old-school racing cars and quite possibly the six separate head traumas he’s survived when he set about developing the Pavillion range of motorcycle accessories for Ruby. He also sold his own motorbike to finance the production of the full carbon fiber shells, the kind used in Formula One racing. The 'inside garnish' (to quote Coste) is a soft lining of decadent burgundy nappa lambskin, chosen for its comfort and anti-bacterial properties. Henceforth providing a 'reassuring cocoon'.
Clearly a design pedant, Coste has given his helmets a unique signature quirk - a small crest that runs along the top, as inspired by the armoury worn by medieval knights.
The Pavillion range is available in three colours Shibuya (peppermint, named after the Tokyo Shopping District), Concorde (black) and St Honore (white) and are accompanied by an equally sweet range of twill silk scarves in various retro racing car shades.
Again to quote from the branding blurb: ‘Lady Ruby, your guardian angel wishes you a bon voyage”. Bless. - Sarah Wilson