Tuesday, 21 February 2006 |
If any of you remember MAD Magazines crazy fold up covers then you will love this advert. The Wonderbra could not be better demonstrated other than on a real pair of breasts. This ad features a cute draw string which brings the boobs together in a very flattering way. It's simple in its design and its interactivity is witty whilst effective.
Wonder Bra, Wonder Ad, wonderful! by Lisa Evans
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Tuesday, 31 January 2006 |
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Nail biting - It just aint pretty. World renown anti nail biting product "Stop'n'Grow" have released a fantastic marketing and advertising campaign in the form of plastic carry bag. The bag is ingeniously printed so that its message is delivered as you carry it. Lets just hope a hemorrhoid cream company does not launch their own version. by Billy T via adhunt
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Tuesday, 12 July 2005 |
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If Nike where to launch a safe sex campaign, this would be it. Photographer Simon Wakelin came up with this smart concept image for Pony Sneakers which Pony rejected. (They didn't have the BALLS to use it) . The advertising project depicts an adonis champion
standing to attention with his most valuable assets covered by his
second most valuable assets. Sexy, striking and bold, if Nike decide to take this on, it will bring
new meaning to the phrase JUST DO IT . |
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Wednesday, 18 May 2005 |
With author Dan Browne's international best seller The Da Vinci Code setting spin off trends in T.V specials, games and even a film, the latest advertising campaign from French fashion house Marithe & Francois Girbaud shows a gaggle of super models renacting the scene of Leonardo da Vinci's Christ's Last Supper. The centre figure represents Christ , with her hand gesture offering fashion to the world, like Christ offered peace. The Male figure represents Judas and portrays mere mortal males as easily tempted. Arguably true !
Marithe & Francois Girbraud's influences are obvious. The appeal of mystery, conspiracy and the revelation of hidden truths are all elements of Da Vinci Codes success and are portrayed blatantly through the use of female models in the traditional roles of men in this controversial advertising campaign. And what's a bit of controversy worth without a banning ? An Italian court has had the ad banned and it looks like the French are about to follow suit.
www.girbaud.com
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Saturday, 07 May 2005 |
There's nothing like excessive exaggeration to push a product, like the latest ad for Norway's Alta Bike demonstrates so well. It's not the type of in your face advertising that demonstrates dicing, slicing, grating and peeling all with a free set of steak knives, its smarter and more aesthetically interesting than that. The Alta Bike is a unique bicycle created by a combination of graphic Bleed, furniture Norway Says and product designers Frost produkt from Norway. The bike has only one gear and focuses on developing the leg muscles. Advertising gurus at Shnel & Mynychuck have played on this point in a deliberately misleading yet humorous way. The Herculean legs, juxtaposed with the feather weight figures on this breed of exercise hybrid freaks is a stunning image that packs a witty punch. What makes this cool is that it's just as much about the ad, as it is the bike. by Billy T Visit Alta Bikes
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