November 11 2008

The Cool Hunter Platinum Trend Briefings
Making other people's business your business so you stay in the know

With close to a million readers each month, The Cool Hunter has become a global authority on cool and innovation. But what you see on the site is only a small sample of our research.

We've been saving the rest for our professional readers who can now access this vast pool of knowledge for the very first time via our new Weekly Trend Briefings. Covering trends in product design, marketing, advertising, social trends and consumer thinking, The Cool Hunter Platinum Trend Briefings allows your business to stay ahead of the innovation eight-ball.

In a globalized 24/7 world staying "in the know" is crucial. Consumers are educating themselves and influencing each other at break-neck speed.

They know more and expect more, presenting a challenge to brands to come up with creative ways of attracting and holding their attention. Much of modern business is about staying ahead of this and keeping abreast of how the innovators are responding.

Which is where The Cool Hunter Platinum Weekly Trend Briefings come in. Our briefings bring the best of The Cool Hunter to your business, so innovation doesn't just become part of your company's internal program - but part of its identity and culture.

Supplied as a PDF, The Cool Hunter Platinum Weekly Trend Briefings are not meant to be hidden away on the desktops of a few select employees in marketing - they are designed to be printed as A3 sized posters and hung around your office so every employee can be inspired by innovation on a weekly basis as they go about their work. Our briefings are about creating and fostering a culture of innovation in your business - offering information as inspiration.

The Cool Hunter Platinum Weekly Trend Briefings are about accessibility - print as many as you want and place them everywhere - from the mailroom to the CEO's boardroom because innovation and ideas inspire everybody in your business to create success.    

This is a paid service. For Annual subscriptions of 48 editions, contact [email protected]

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