continues to serve up award winning design with its new store in "The Strand Arcade" in Sydney. Each Aesop store
has its own signature look defying the carbon copy stores that were so popular in the 90's and early 2000's. Respecting the store's neighbouring environment is important to Aesop and integration within the area is emphasised. March Studio's,
Rodney Eggleston has again been offered the role to find the "store's soul" and bring it to life. He has made one of Aesop's highlight materials "Porcelain" the hero in this store by using the timeless, precious material for the tiles, small furnishings and floor.
As always with Aesop, clean lines and only the necessary pieces of furniture and interiors are used allowing optimum space and movement. The complete range of skin, hair and body products are available in this store, so maximising the wall space was essential. The finishing results are a sublime gallery like offering that continues to push the retail boundaries. — Kate Vandermeer