You’re in a difficult position when you find a new band and are ready to swear your undying love to them but you find out they’ve released one solitary song. You don’t know where they’ll go from here, you don’t know if you’ll even like it when they do because of you listened to that one little tune around fifty times already. Undeniably, you’re in a quandary. I know the feeling. For the last month we’ve been playing to death a track called Look At Me by UK synth-poppers Mirrors. It’s filled with pillow-soft synth bubbles, chilly atmospherics and glumstruck vocals which result in a resolutely stunning three and half minutes. But it’s not enough. As is common with such cases of new-band fixations, we had to know more about this enigmatic four piece.
As it turns out, Mirrors are as shrouded in mystery as their music, with scarcely little about the band yet to be revealed other than that they came together following the unfortunate conclusion of Mumm-Ra. “Since the growth of the Internet as a promotional tool, bands have become extremely accessible, and the mystique has vanished,” Mirrors says. “Mirrors aim to preserve that sense of mystery. Everything about us is presented subject to our vigorous aesthetic. What might be expected with other bands, we do not expect from ourselves.”
Beginning with such a bold and ambitious declaration as that makes it clear. Mirrors know what they want. Call it calculated, but I’d call it considered. They’re constructing an environment around the band itself, which, like Look At Me, is frighteningly easy to become immersed in.
“Our aspirations are to make a sort of electronic soul music,” Mirrors reveals. “. Individually, we had all come from a background of traditional pop music, and each of us felt as though we had taken it as far as we wanted to. Gradually we started falling in love with the seemingly limitless possibilities of electronic music as well as those artists that have managed to imbue stark electronic sounds with emotion and feeling.”
From here, Mirrors confirm that their next move is to reward the faithful and get out some new material. “We’re currently working towards an album’s worth of material. The process is very slow as we effectively build our songs in the studio, piece by piece until we have something that fits the band aesthetic. It’s very methodical, but it works. We want to alter the way people approach commercial/pop music. We want pop music to be an experience, not just a song.” Sounds like a plan. – Dave Ruby Howe