Wednesday, 24 September 2008 |
In most cities, strategic downtown street corners are flanked by
enormous, old banks, the ornate cathedrals of capital designed to
impress and intimidate. With the massive changes in real estate values
and consumer banking habits, such monuments to Mammon are no longer
smart or necessary. But what amazing opportunities such massive
commissions must have been for the architects of the day! And what
depressing alternatives we’ve experienced since! Luckily, online
banking has made a bank visit almost obsolete, but when you must visit,
most of the time you’ll find a boring, convenience-store-type
standardized box — retail banking in the worst meaning of both words.
But we are starting to see a change. Several new bank design concepts
are in the works, and some have been launched recently, including
CheBanca! in Milan by Crea International.
The concept for CheBanca! (translation: What a bank!) reflects the
brand’s simplicity, transparency and innovation. When Crea
International co-founder Massimo Fabbro will speak at POPAI Italia
in November on the power of physical brand design to bring to life a
brand's language, spirit and values, he will no doubt mention CheBanca!
And now that we have seen a few examples of fabulous bank design, we
want more! If you’ve seen, designed or commissioned one, let us know. – Tuija Seipell
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What? A Bank? 
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