Thursday, 28 July 2005 |

DVD KILLED THE VIDEO STORE
That
is exactly what the unique DVD rental concept stores, Red Room DVD have
done - but in an interactive, entertaining and revolutionary way. The
brainchild of Sydney entrepreneurs Dan Joyce and Nic DiVenuto, the Red
Room is a DVD rental store come interactive library. Rather than
prowling meters of shelves and pacing back and forth along the aisles,
Red Room DVD has created interactive movie stations which are equipped
with touch screens. The stations allows you to browse the entire stores
selection by new release or genre categories, locating your exact
search within seconds. Once located, you can watch the trailer, access
pictures and read critics reviews of your selected movie before you
choose to rent it. The DVD is then ejected from a dispensing podium
into your fingertips!
The best is yet to come, there are no
'due' dates - which means no late fees! And you can rent a movie for as
little as 6 hours. Your Red Room membership card (which can be charged
with credit at the store) is swiped through the dispensing podium and
registers the rental fee when you return the DVD. The dispensing podium
doubles as the cashier! With interactive stations that let
you browse, rent and return DVDs located outside of the store, you will
never miss closing time again. These 24/7 stations allow you to rent
that insomnia curing movie at 3am, or return a movie at a time that’s
convenient to you. Red Room DVD has totally reinvented the way
Australians hire movies by entertaining them throughout the movie
picking process. The first 3 Red Rooms have just opened in Sydney
(Waterloo, Bondi Junction & World Square) and expanding Australia
wide. visit REDROOM
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