Kids

July 2 2007


The Hamptons's idyllic surroundings seem to attract the wealthy, the beautiful, and the inebriated. It's estimated on any given weekend evening that half of those driving on Hamptons's thoroughfares are legally drunk.

To remedy this dangerous situation — without ruining anyone's good time — Englishman William Heath came up with an ingenious, schoolyard-inspired solution: scooters bikes.

William Heath came up with the idea for Lilybug after the tragic death of his friend, Lily, after a collision with a drunk driver. Lilybug donates a percentage of their proceeds to Lilybug Foundation — which financially aids families hurt by drunk drivers — and MADD.

The service (which currently only operates in Southampton, Hampton Bays, Shinnecock, North Sea, Watermill, Bridgehampton and East Hampton) rents scooter bikes to sloshed partygoers for $40 an hour. Lilybug also goes above and beyond a simply renting their wheels: The company provides on-the-spot chauffeuring assistance whereby Lilybug drivers scoot over to where you’re drunkenly carousing and bring you and your car safely home (they fold up their scooter in your trunk). Lilybug’s scooter bikes are DiBlasi R7Es that are said to fold up to a diminutive 30.7 x 14.5 x 24 inches.

Let's hope the service ends up in Australia soon. By L. Harper